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Top Tools & Resources To Use For Your Business

A FREE GUIDE FOR BUSINESSES

In this guide, I have put together a list of both free and paid tools that I personally use or have used at some point within my business. From business planning, website analytics, online learning, SEO & more.

I am confident that you will find a couple of hidden gems and resources that will help you start and grow your business. If you'd like to save this list to have access anytime, anywhere, just enter your email above and I will send it right to your inbox! Enjoy!


✓ Bplans – The largest online collection of free sample business plans. Also provides helpful tools and guides to help you better manage your business

Bplans’s Gallery of Samples – Over 500 examples of business plans

Weebly – Free website builder, e-commerce platform and marketing tools—all in one place.

Wix – Free website builder with unlimited pages, 500MB storage, secure hosting, drag ‘n’ drop editor and mobile site

WordPress.org – WordPress is free and powers 27% of the web. You will need to buy your own domain name and pay for hosting—the latter can be found for as little as $3.95 per month

Shopify.com - E-Commerce website platform great for selling products

Teachable – Build a beautiful course website and control your branding, student data, and pricing in one place.

Thinkific Starter Plan – Everything you need to easily create, market, and sell your own online courses.

Udemy – Udemy helps with distribution, customer service and payment processing.

Builtwith – Find out what servers, widgets and platforms were used to build any website. Individual site lookups are free forever.

Cody House – A free library of HTML, CSS and JS resources. Includes the free course, Learn HTML and CSS: An introduction to front-end design.

intoDNS – Checks the health and configuration of DNS and mail servers.

NameMesh – Brainstorm and explore unique domain names with this free domain name generator.

GoDaddy - Web Domains, Website Hosting, Email Hosting and More. 

Window Resizer – Emulate different screen sizes and resolutions to test your website layout.

Dead Link Checker – Crawls through your site to identify broken links for you to fix.

Google Alerts – Set up alerts to track search terms like your name, business, products, etc.

Google Analytics – Web analytics service that tracks and reports website traffic, giving you valuable insights on your readers and customers.

Google Keyword Planner – Search and analyze keyword ideas for your Google ad campaigns, or just use to help you brainstorm and optimize your content for search.

Google Optimize -Test different variations of your website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

Google Pagespeed Insights – Speed up your website by entering your URL for a free report, plus suggestions for improvement.

Keywordtool.io – Keyword tool that generates up to 750+ free long tail keyword suggestions.

Nibbler – Website testing and free report that scores your site based on accessibility, SEO, social media and technology.

Pingdom – Website speed test that measures your site’s load time and provides suggestions for improvement.

SimilarWeb – Discover your competitors’ website traffic statistics, sources and even their online marketing strategies.

WordPress SEO by Yoast – A tool to discover and prioritize which keywords to target.

Canva – Amazingly simple graphic design software that helps even non-designers create stunning layouts and graphics.

InVision – Web and mobile prototyping tool and UI mockup tool. Perfect for collaborating on web designs and working through feedback.

Skillshare – A global learning community. Take one of thousands of online classes or teach one yourself.

Color Picker – Chrome extension that lets you identify any color’s hex code on any website.

Remove.bg – This free web-based tool allows you to remove image backgrounds.

Adobe Edge Fonts – Library of 500+ web fonts made possible by contributions from Adobe, Google, and designers around the world.

DaFont – Great archive of downloadable fonts in every style.

Google Fonts – Directory of open source designer web fonts.

Burst – Free stock photos for websites and commercial use.

Compressor.io – Drastically reduce the size of your images and photos while maintaining a high quality with almost no difference before and after compression.

FreshDesk – Intuitive, feature-rich, affordable customer support software

Google Forms – Create beautiful online forms and surveys for free.

MailChimp – Free for up to 2,000 subscribers. Send emails, and track results. Offers the most integrations with other programs.

Click Funnels - Landing page builder to create marketing funnels and websites

Bitly – Create, share, and track shortened or custom links.

Buffer Stories Creator – Free web-based tool to create Instagram Stories.

ManyChat – Create a Facebook Messenger bot for marketing and sales support.

SocialRank – Find and analyze your followers on Twitter and Instagram.

Social Blade - Track YouTube Channel Statistics, Twitch User Stats, Instagram Stats, and compare yourself to other users.

Hootsuite – Manage up to three social media profiles and get basic analytics, content scheduling, lead capture campaigns, RSS feed integrations and free social media courses.

Later – Schedule and manage your Instagram posts.

Meetup – Online networking site that helps you organize or attend local groups that get together for face-to-face events.

Asana – Organize everything from the most immediate detail to the biggest picture.

Trello – Visual project management that utilizes boards, lists, and cards so you can have fun organizing and prioritizing your projects.

Join.Me – Free screen sharing, unlimited audio, and video conferencing.

Google Hangouts – Connect with friends across computers, Android, and Apple devices. Have fun with photos, emoji, and even group video calls for free.

Skype – Free video calls, voice calls and messaging.

UberConference – The stress-free conference call with features like screen sharing and “know who’s talking.”

Zoom – Video conferencing, web conferencing, webinars and

Zapier – Automate tasks between web apps (i.e. create Trello cards out of emails or PayPal payments into to do lists).

DocuSign – Send, sign and approve documents from anywhere.

Dropbox – File sharing with up to 2GB of free storage.

Google Drive – Cloud storage and file backup for photos, docs and more, plus real-time document and spreadsheet sharing and editing. The first 15GB of storage is free.

Proposify - Create beautiful proposals, streamline them in the cloud, and get faster sign-off with online signatures. 

Invoicely - Free online invoicing for small businesses. Create and send invoices and estimates, track time and expenses and accept online payments.

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